Basem is recognized as a "Multicultural Subject Matter Expert (SME)" and holds a Federal Security Clearance. Officials at various levels of government turn to him for external affairs strategies to influence how decision makers work with you.
Basem is a lifelong learner and global citizen. From his early childhood as a 1st generation immigrant coming to the US with his parents, he absorbs culture with the observation and objectivity of an anthropologist seeking to uncover the shared patterns of behaviors and interactions that create 'belonging'. This curiosity is the foundation of his career where he excels in diverse forms of communications with some of the most hard to reach communities.
Basem specializes in developing strategic external affairs planning that actually work at activating your audiences.
His background includes multiple senior leadership roles directing global communications (corporate and NGO/nonprofit), strategic communications for The Department of Commerce, The State Department, D.C. Embassies, NYC Mayor's Office, earned/shared media authoring for select congressional representatives, and higher education leadership / accreditation / and pedagogy. He has navigated federal, state and city level departments through crisis communications, guided international cultural institutions such as Guggenheim Museum as they expanded into complex cultural regions of the Middle East, and revised educational programming for institutions such as The MET to be more culturally sensitive .
Basem builds communications on research and presents targeted demographic research data to Commissioners and Secretaries, Deputies, C level Executives, and Directors of Federal Government, State Government, Corporate Leadership, Embassy Ambassadors, and NGO/Nonprofit Leadership. He is often called on to coach Commissioners, Deputies, and Executive Directors in preparation for hearings, briefings, and interviews.
Basem is a dedicated lifelong learner who holds an:
Want to know a little more about me? Just ask.
Basem specializes in developing strategic external affairs planning that actually work at activating your audiences.
His background includes multiple senior leadership roles directing global communications (corporate and NGO/nonprofit), strategic communications for The Department of Commerce, The State Department, D.C. Embassies, NYC Mayor's Office, earned/shared media authoring for select congressional representatives, and higher education leadership / accreditation / and pedagogy. He has navigated federal, state and city level departments through crisis communications, guided international cultural institutions such as Guggenheim Museum as they expanded into complex cultural regions of the Middle East, and revised educational programming for institutions such as The MET to be more culturally sensitive .
Basem builds communications on research and presents targeted demographic research data to Commissioners and Secretaries, Deputies, C level Executives, and Directors of Federal Government, State Government, Corporate Leadership, Embassy Ambassadors, and NGO/Nonprofit Leadership. He is often called on to coach Commissioners, Deputies, and Executive Directors in preparation for hearings, briefings, and interviews.
Basem is a dedicated lifelong learner who holds an:
- M.Ed. degree from Columbia University specializing in Cross Cultural Communications
- M.F.A. from Rutgers University specializing in Visual Communications
- B.F.A. from the Fashion Institute of Technology in Communication Design
- Certificate from Princeton University on Media & Modernity
- Certificate from Harvard Business School on Organizational Leadership
Want to know a little more about me? Just ask.